The boldness and drama of the all-electric Carmen coupe from Spanish luxury automotive brand Hispano Suiza come to riveting life in this mix of CG and stylized live-action directed by FILFURY and produced by Untold Studios.

From the team at Untold: “FILFURY’s latest work for Hispano Suiza uses graphic, abstract lighting setups to celebrate the design language of the vehicle before the final pay off where we see the car in all its glory.

“Like an idea forming, we start with vehicle parts floating, alone, before they come together as one. A burst of expression, light, and form begins to move through the frame. The car explodes into tiny pieces, before surfacing and then drifting to connect seamlessly.”
 
 

 
Client: Hispano Suiza

Agency: Daughter
Creatives: Stuart Jackson, Richard Newell
Project Manager: Amber Wilson
Creative Partner: Stuart Jackson, Richard Newell, Gareth Hopkins
Strategy Partner: Lee Jackson
Project manager: Amber Wilson

Production: Untold Studios
Director: FILFURY
Head of Production: Mariel Sands
Executive Producer: Tanya Ferguson
Production Coordinator: Jordan Wright
Creative Assistant: Kahreh
Design: Cris Van Nordstrand, Gina Gonsalves

Motion Design: Mister

Editor: Kahreh

Sound Design: The WURF Estates