Final Cut editor Ben Stephens demonstrates the power of his craft to spike your heart rate in this spot for the re-branded F1 racing directed by Chris Boyle and amplified by VFX and post work from Time Based Arts in London.

From Wieden + Kennedy: “The film shines a spotlight on the Engineered Insanity that is Formula 1; At the heart of the film are six real superfans who we see exposed to the full visceral force of high-octane racing.”

Combining library and shot footage, the social and TV spots will be run globally in the lead up to the Melbourne GP 2018.
 

Agency: Wieden + Kennedy, London, UK
Creative Directors: Dan Norris, Ray Shaughnessy
Creatives: Philippa Beaumont, Freddy Taylor, Andrew Bevan
Executive Creative Directors: Tony Davidson, Iain Tait, Richard Turley
Designer: Kelly Satchell
Integrated Producer: Sam Sammons
TV Producer: Anna Neilson
Production Assistant: Aran Patterson

Production: Private Island
Director: Chris Boyle
Executive Producer: Helen Power
DoP: Ben Magahy

VFX: Time Based Arts
VFX Super: Sheldon Gardner
EP: Tom Johnson
Producer: Chris Aliano
Assistant Producer: Sean Ewins
Colorist: Jack McGinity
Flame: Jamie Crofts, David Birkill, Adam Paterson
Motion Graphics: Tom Robinson, Stephen Ross, Florian Thamer
Senior Creative Artworker: Jhy Turley

Editorial Company: Final Cut
Editor: Ben Stephens

Music / Sound Company: String & Tins
Sound Designer: Joe Wilkinson
Producers: Sam Brock, Matej Oreskovic