London digital design studio Dada Projects, whose 2023 brand film for PROWL we covered here, nudges forward the motion canon visualizing AI for Google’s DeepMind with this intriguing assembly of CG forms.
From Dada Projects: “Teaming up with Google DeepMind, we delved into the realm of AI for sustainability, specifically focusing on climate modeling and prediction, aiming to deepen our understanding of the climate crisis and its impact on ecosystems.
“We aimed to highlight AI’s remarkable capabilities in providing insights into global ecosystems on both macro and micro levels. By analyzing vast real-time and historical data, AI aids in making predictions and mitigating potential risks to sustain these critical environments. Emphasizing marine life, especially the efficient CO2 absorption of algae, underscored the urgent need to preserve these vital ecosystems.”
Client: Google
Production: Dada Projects
Team: Joey Phinn, Christina Worner, Ana Aguiar, Annet Liulko, Gaby Pearl, Ross West, Katie McAtackney
Sound design: George Hill