In a massive merger of live-action and VFX, Stink director Felix Brady teams with post houses Platige and UPP to condense 2000 years of history into 80 seconds and mark the 15th anniversary of Ubisoft’s mega franchise Assassin’s Creed.

Produced thru DDB Paris, the spot features cinematography by Swedish DOP Erik Henriksson and a bespoke soundtrack by Norwegian singer, songwriter, and producer Aurora.

Yassine Ouadah Tsabet and Nicolas Denis, art directors at DDB Paris: “With so many games and stories to reference, we put a lot of effort into transitions to make the film look like one seamless odyssey.

“The anniversary was a unique opportunity to celebrate the spirit of the franchise, pushing it a bit further to the status of pop culture essential. And to federate everyone, from the hardcore gamer to the one who only heard about a guy with a hood.

“The spot is built around the two fundamentals that define the series: an immersion into rich and accurate historical worlds; and the feeling of complete freedom it gives the player.”
 

 
Client: Ubisoft

Agency: DDB Paris
Chief Creative Officer: Alexander Kalchev
Art Directors: Yassine Ouadah Tsabet, Nicolas Denis
Copywriter: Benoit Oulhen
Head of Production: Fabien Donnay
TV Producer: Quentin Moenne Loccoz
Post Producer: Toby Ridgway

Production: Stink
Director: Felix Brady
Executive producer: Hélène Ségol
Producer: Katie Lambert
Production Manager: Martha McGuirk
DOP: Erik Henriksson
Post-production supervision: Clémentine Tatin, Shea Coleman
Production Designer: Juris Žukovskis
Wardrobe Stylist: Liene Dobraja
1st AD: Gundars Jakobsons
Stunt crew: Renaud Favero @ Campus Univers Cascades
Armorer: Zane Sietniece

Executive Production: Nafta Films
Producer: Ilya Medovyy
Line producer: Deniss Bardašov

Post Production: Platige
Producer: Hanna Drewek, Krystyna Bisaga
Post supervisor: Paweł Orzechowski
VFX Supervisor: Bartosz Maciej
Matte painter: Tsvetelin Krastev

Post Production: UPP
Producer: Štěpán Kříž
Producer: Jiří Linhart
Project coordinator: Jan Staněk

Editing: Trim
Editor: Elise Butt

Grading: Number 8
Producer: Charlie Morris
Colorist: Alex Gregory
Colorist assistant: Adam Mears

Music: Aurora