This intricate and fluid film crafted by director José Teixeira and the crew at AIM Creative Studios in Lisbon, escorts us gently into the world of Mezamé, a non-traditional psychological therapy practice.
AIM producer Tiago Ribeiro: “Mezamé challenged us to create an animated explainer that could convey both their vision and their clinical approach, tackling complex and precise concepts in a relatively short period of time.
“Reworking an initial script and going through Mezamé’s brand identity, we grounded our storytelling narrative on three main concepts: the therapist-patient emotional journey, the eye as a portal to the mind, and the Zen Rock garden as a visual metaphor for the human brain.”
Client: Mezamé
Production: AIM Creative Studios
Producer: Tiago Ribeiro
Director: José Teixeira (Bandido)
Concept and Storyboard: José Teixeira (Bandido), Pedro Semeano and Susana Diniz (Adamastor Studio)
Art Director and Illustrator: Pedro Semeano and Susana Diniz (Adamastor Studio)
Animator: Alexandre Braga, Alexandre Sousa
Motion Designer/Compositor: Daniela Carvalho
Additional Motion Design: Ricardo Nilsson
Coloring and Texturing: Siddarth Sinha
Sound Production: AIM Creative Studios
Music/Sound Design: André Aires
Recording Studio: Claraboia
Voice Over: Annie Einan