What if deadmau5 and World of Tanks Hooked Up for a Christmas Ad?

If you’re eager for Christmas creative that does not involve families, food, or heart strings of any kind, this full-throttle fever dream for Wargaming’s multiplayer online IP World of Tanks should do it.

One of the most entertaining pop-culture mashups of the year, the film was directed by Anton Shavkero at CLAN in Lisbon thru agency Playsense and stars producer/DJ deadmau5 who starts out in live-action but quickly transforms into a over-caffeinated CG avatar hell bent on tank-borne destruction.
 
 
World of Tanks X deadmau5 Christmas Ad | STASH MAGAZINE

World of Tanks X deadmau5 Christmas Ad | STASH MAGAZINE

World of Tanks X deadmau5 Christmas Ad | STASH MAGAZINE

World of Tanks X deadmau5 Christmas Ad | STASH MAGAZINE

World of Tanks X deadmau5 Christmas Ad | STASH MAGAZINE
 
Client: Wargaming
Team: Alina Filipiuk, Vitaliy Kolomiets

Agency: Playsense
General Producer: Aleksandr Slyusarev
Creative Director: Barys Zeliankevich
Producer: Sergey Dmitrenko
CGI Superviser: Andrey Bogdanovich
CGI Artist: Pavel Osipyan, Alexander Antoshuk, Vova Reshetnik

Production: CLAN
Director: Anton Shavkero
Animation team: Iurii Adam, Ars Sozinov, Alexey Shchipachev, Timur Baym, Zinnur Mustafin, Maxim Zabrodin, Maria Karaulova, Liubov lobanova, Sergey Frolov, Alexander Stepanov, Starostyuk Igor
Producer: Anna Bokina, Rossalina Sokolova

Live Action production: LOOK AD ME
EP: Zoya Shybkouskaya, Dima Suetin
Dop: Alex Kupriyanov
1st AD: Arturo Manuitt
Production Designer: Bernadette Dus
Props master, set dresser: Miranda Coleman
Styling/HMU: Victoria Vlasenko
Styling Assistant: Sergey Orekhov
Edit: Aleksandr Chuikov
Sound design: Lukas Hasiba
Storyboard: Daria Balashowa
Colorist: Alexander Zolotarev

AVE WARRIOR:
Godfather: Dmitry Mel
Consigliere supervisor: Kirill Kosolapov
Godfather’s brother: Vladimir Repin
Character artist: Aiza Gamzatova, Joker Shpoker
Animator/Rigger: Mikhail Esaulov
Animator: Sergey Nekrashevich, Ilya Osipov
CG generalist: Dima Nomokonov
CG artist: Ernst, Vadim Vedernikov, Zahar Kuzmin
Chill Guy CG Generalist: Andrew Shugalsky
UE artist: Danya Vibik
UE Generalisimus: Mikhail Lavrov
Video sanitizer: Whisp