Creative Director Boo at B-O-D Studio in Beijing, China: “This film is inspired by the butterfly effect. Initiated by the flapping of the wings of a butterfly, a minor perturbation caused a huge shock to the whole landscape to reflect the shocking sound of the Vivo TWS Neo headphones.
“From a micro perspective to the grand landscape, we used sound effects of different environments to present the range of the headphone’s sound quality.”
Client:Vivo
Agency: 视丘道
Production: B-O-D Studio
Creative Director: boo
CG Producer: Andy
Storyboard: Su Haoming, Santu, Rao Yunlong, Yang Zhengting, Andy, xiaomei, Su Haoming, Yang Zhengting, Rao Yunlong, ZhaoBin
Character Design: santu
Scene Design: Weigao
Modeling: Weigao, ZhaoBin, Su Haoming, Rao Yunlong
Compositing: Su Haoming, Yang Zhengting, Rao Yunlong, SiWuXin, Chang JunPeng, Cindy
VFX:YanDao, Lnny
Editor: boo
Music: echo