Iconoclast directing duo Gal Muggia and Vania Heymann, who made waves with this AirPods Max spot in 2020, return for more Apple audio work and a direct nod at the landmark iPod “Silhouettes” campaign first launched by TBWA\Chiat\Day in Oct. 2003.

Developed thru TBWA\Media Arts Lab, this new spot features Harry Styles and the track “Music for a Sushi Restaurant” to promo the third-generation AirPods’ Spatial Audio “magical listening experience”.
 

 
Client: Apple

Agency: TBWA\Media Arts Lab

Production: Iconoclast
Directors: Vania & Muggia

Music: Harry Styles “Music for a Sushi Restaurant”