With the use of both austere compositions and meticulous lighting, the CG motion team at Tektura Studio craft a rugged and envy-inducing reveal film for CASETiFY’s new Ultra Bounce Case for Apple iPhone 16.

From the team at Tektura: “Each segment of the animation was crafted to communicate the core features of the Ultra Bounce Case: its style, protection, and versatility. The product is shown in a way that highlights these features, ensuring a clear message of both aesthetics and functionality.
 

“Each segment of the animation was crafted to communicate the core features of the Ultra Bounce Case: its style, protection, and versatility.”

 
“Subtle light effects sweep across the surface of the case to emphasize its durable materials and premium finish. The goal was to highlight how the design seamlessly merges style with protection, reinforcing the case’s advanced durability features.

“The animation embraces current 3D design trends, especially the use of soft lighting and high-contrast shadow play, creating a striking and tactile visual experience. This approach adds depth without sacrificing the refined impression of the product. The focus on minimalism highlights clarity and form over complexity.”
 
 

 
Client: CASETiFY

Production: Tektura Studio
Director: Tektura Studio

Music/Sound design: Zelig Sound