Clara Lehmann and Jonathan Lacocque, CDs/founders at Coat of Arms: “This reel opens with a uniquely created intro that features the growth of a foal. From finding its footing to galloping full speed, the horse personifies the creative journey many artists experience.

“Seamlessly blending into an editorial mash-up of work Coat of Arms has created, the reel closes with ‘Same Legend. New Shield.’ and features the newly streamlined Coat of Arms mark.

“The animation of the introduction was a serious challenge. It mixes cel with 3D animation and the horse’s run cycle builds through style changes as it develops. Matching the cycle and the varying styles while maintaining elegance required the careful work of many artists. From illustration to sound design and original music, this reel is a one-of-a-kind piece that depicts a love for the craft of filmmaking, motion design, and stories.”
 
Production: Coat of Arms
Creative Director: Clara Lehmann, Jonathan Lacocque
Producers: Clara Lehmann, Jonathan Lacocque, Grace Lawson
Writer: Clara Lehmann
Design Director: Ryan Butterworth
Art Director: Elena Chudoba
Illustrator/Designer: Elena Chudoba, Peiqing Lu, Daiqi Cui
3D Designer: Ryan Butterworth, Peiqing Lu
Animator: David Reyes, Peiqing Lu, Daiqi Cui, Matthew Everton, Joey Karwal
Editor: David Reyes and Jonathan Lacocque
Colorist: Jonathan Lacocque

Sound Designer/Composer: Jennifer Pague
Additional Sound Design/Mix: Jonathan Lacocque