Creative director Jeremy Dimmock at Polyester Studio in Toronto: “Working with Animal Alliance we crafted a spot to shed light on a new bill passed by the Ford Government in Ontario.
“The purpose of Bill 156 is to conceal unacceptable conditions at farms, workplaces, and agri-businesses, and to safeguard financial interests of large factory farming operations.
“Bill 156 is contrary to the public interest and is a violation of citizens’ rights in Ontario guaranteed under the Canadian Charter of Rights and Freedoms and we encourage everyone to learn more about this.”
Client: Animal Alliance of Canada
Production: Polyester Studio
Creative Director: Jeremy Dimmock
Lead Animator/compositor: Jakub Szczesniak
Cel Animators: Marylou Mao, Sarah Abbott, SJ Lee, Lily Chiao, Ines Fragueiro, Daniel Hwang, Tianyi Zhang, Sasha Bogolyubova
StyleFrames/storyboards: Glenn Thomas
Music/sound design: Roger Lima @ White Noise Lab