Oslo-based design and motion studio Øyedrops nudges forward the software explainer genre with intricate, light-filled visuals in this launch film produced for Norwegian SaaS software maker Kongsberg Digital.

From the team at Øyedrops: “Kongsberg Digital helps organizations in heavy-asset industries automate work and drive increased value over the entire asset lifecycle. They are now introducing advanced AI capabilities into their solutions powered by Microsoft’s AI Copilot.
 

“The visual direction captures the synergy between human interaction and abstract data… offering both quick insights and deep dives into the new features.”

 
“The visual direction captures the synergy between human interaction and abstract data, with a broad variation in output — offering both quick insights and deep dives into the new features. This system is visualized across both front and back end solutions, with varying outputs in tempo and intensity.

“We created several explanatory demo films showing all the new features which included multiple office scenes where the product UI/UX was meticulously animated in 2D for precise control over all small details.”
 
 

 
Client: Kongsberg Digital

Production: Øyedrops