Paris post house Paume, lead by EP/founders Alexis Benot and Tuan Ho, makes its Stash debut with a riveting and style-forward spot via Division director Marius Gonzalez for Canadian recreational vehicle maker Can-Am.

Shot in Montreal (with masterful use of drones and a U-Crane rig) and surgically assembled by Paume head editor Alexis Benot, the film conveys a level of visceral excitement that transcends its commission to help sell electric motorcycles.
 
 

 
Client: Can-Am
Global Brand Director: Elsa Vilarinho
Global Brand Manager: Marc-Olivier Drouin
Global Brand Creative Lead: Joannie Lance
Producer: Max Messier

Agency: Cossette
ECD: Louis Philippe Tremblay
AD: Camille Levesque
CW: Brendan Murphy
Producer: Katia Pellerin

Production: Division
Director: Marius Gonzalez
MD/EP: Jacq Wilkinson
EP: Ernest Bouvier
Producer: Alexis Fonvielle
Production Coordinator: Arthur Guerner, Gaspard Faytre
Art Director: Arthur Wieder
DOP: Charlie Nazmjou
PA Jeremy Salamani

Production Service: Colossale
Producer: Gabriel Roussil
Production Manager: Vlad Doclin
DOP Kristof Brandl

VFX/Post: Paume
EP/Founder: Alexis Benot, Tuan Ho
Producer: Madeleine Konde, Victor Lenglet, Alexis Benot, Tuan Ho
Head Editor: Alexis Benot
Screen Visuals Editor: Maé Bragnier
VFX artist: Melchior Leroux, Killian Pini
3D artist: Simon Brejoux
Color: Vincent Amor

Sound design: Kitchenette