The design and animation team at ManvsMachine teams with London agency Lucky Generals to conjure a frothy anchor spot at the center of a new branding campaign for Uswitch, the UK price comparison service and switching site.

Danny Hunt, CD at Lucky Generals: “From the moment we met the Uswitch team, we were struck by the lengths the brand goes to in order to put the needs of Britons front and centre.

“We wanted to find a memorable way of communicating this consumer-first philosophy. The ‘U in a box’ within Uswitch’s logo was the perfect jumping off point.”
 
 

 
Client: Uswitch

Agency: Lucky Generals

Production: ManvsMachine
Director: ManvsMachine
Managing Director: Adam Rowe
EP: Caroline Muhlich, Luke Jacobs
Producer: Chloe Bayley

Music/sound design: The Hogan

Mix: Wave Studios
Sound Engineer: Munzie Thind

VO: Alice Levine