The design and mechanical details of an elite coffee grinder take on a level of visual intrigue in this product film for Sanremo’s new X-One model by Luigi Dalla Riva, a director/animator in Padua, Italy.

Luigi Dalla Riva: “This project is an immersive 3D animation that showcases the extraordinary X-One. This state-of-the-art machine revolutionizes the coffee grinding experience, combining cutting-edge technology with exceptional precision to deliver the ultimate cup of coffee.

“The inspiration for the X-One comes from the bartenders: to preserve and protect the whole coffee bean, to grind just what you need just when you need it. Without loss of aroma, without product waste, with constancy and repeatability.”
 
 

 
Client: Sanremo

Director/animator: Luigi Dalla Riva