From Golden Wolf: “We teamed up with our mates at agency Homeground, alongside Adidas and Arsenal, to celebrate the legendary footballer Ian Wright’s 60th birthday through a special edition jersey.

“Ian Wright is without a doubt one of the finest footy OG’s of our time. So, it was no small feat to boil down his rich tapestry of life stories and knowledge into four short animated pieces.

“In this spot, we dive into the essence of ‘Wrighty’s’ legendary career. Pulling illustrations from the jersey itself, we crafted animated sequences which highlight pivotal moments, wisdoms and ‘Wrighty-isms’ that are brought to life through his infectious passion for the game.”
 
 

 
Client: Adidas, Arsenal

Agency: Homeground

Production: Golden Wolf
EP/Managing Director: Dotti Sinnott
EP: Tan Jones, Doireann de Buitlear
CD: Stefan Falconer
Head of Production: Heidi Stephenson
Talent Director: Henry Purrington
Art Director: Mathieu Durand, Karl Fekete
Producer: Jade Jordan
PA: Abbie James, Alex Young
Resource Coordinator: Bea Rodrigues
Storyboard: Nick Stoney
Designer: Nick Stoney
2D Animation: Tim Whiting, Kensei Thomas,
3D Design/Animation: Jo Baaklini
Compositing Lead: Stefan Ahmad, Ian Pinder
Compositor: Julie Anna Rajkumar, Yael Bloom, Jo Baaklini
Motion Graphics: Andrés Clerc, Mathieu Dellabe

Music & Sound Design: Take Your Medicine