Not To Scale director Colin Hesterly applies his signature bold palette and seamless transitions to help raise awareness of the work Red Cross and Red Crescent do to reunite friends and family separated by conflict and disaster.

Colin Hesterly: “This film is a beautiful showcase of all the hard work and resources the Red Cross and Red Crescent put into reconnecting families.

“Their immense dedication has helped countless people find loved ones in their darkest time of need. I want to thank them for their devotion and the opportunity to tell such a delicate story.”
 

Client: Norwegian Red Cross
Agency: Papaya
Agency Producer: Christian K. Nordtømme
Production Company: Not To Scale New York
Director: Colin Hesterly
Executive Producer: Eve Strickman
Producer: Liz O’Connor
Animator: Anne Calandre
Audio: David Kamp