Characters in breakfast cereal spots don’t often gorge themselves on civilians after rendering them homeless, but that’s the way BBH London chose to roll in this wacky Weetabix spot directed with retro-love by Goldenwolf thru Stink.

From the team at Goldenwolf: “Channelling early Disney and Fleischer styles, the film sees the wolf finally conquer the brick house, fuelled by his nutritious cereal.

“Using a combination of modern techniques and traditional frame-by-frame animation, we lovingly recreated the visual language of the era.”
 

 
Client: Weetabix

Agency: BBH London
CCO: Alex Grieve
ECD: Helen Rhodes
Deputy ECD: Felipe Guimaraes
Copywriter: Grace Chambers
AD: Lucy Johnstone

Production: Stink
EP: Jeremy Smith

Director: Goldenwolf
ECD: Ingi Erlingsson
EP (LDN): Tan Jones
EP (NYC): Dotti Sinnott
Art Director: Dan Burgess
Producer: Jenny King
Production Assistant: Alex Young
Design Lead: Izzy Burton
Design: Angelo Villar, Sylvain Sarrai, Maja-Lisa Hansen, JuanPe Arroyo
Animation Lead: Stephanie Mercier,
2D Animation: Thomas Eide, Rory Byrne, Myra Hild
Storyboard: Gaia Lamiot, Stephanie Mercier, Rav Rieck
2D FX: Carlos Araya, Kensei Thomas
Comp/MG: Ian Pinder, Laurence Parsons, John Wilkinson

Audio: String and Tins