Director Seungyong Noh at Yacht in Seoul, South Korea: “The Glitch Film for Agust D (aka SUGA from BTS) serves as a metaphor to represent SUGA and Agust D’s individual personas while also showcasing Agust D’s independent transition.
“The film starts by showing the release date of Agust D’s mixtape “Agust D” and combines various music video scenes and graphic motifs from his past to shed light on the artist’s journey.
“Through fast-paced cross-editing and glitch effects, The video displays the artist’s inner instability, confusion, and the process of liberating oneself, giving a glimpse of Agust D’s personality.”
Client: Big Hit Music
Brand Experience Design: Hyeri Lee, Jihee Hwang
Brand Identity: Ordinary People
Production: Yacht
Director: Seungyong Noh
Compositor/Editor: Seungyong Noh
3D Graphic Designer: Chanyoung Lee
Sound Design: Moon Yirang
Narration: Agust D