Tavo Ponce, founder and CD at TAVO Studio in Madrid: “Tooletries is an Australian company that specializes in grooming and personal care products. Made of silicone to ensure they perform to a high standard and are also long-lasting, they also do not use plastic packaging anymore. Design, functionality, and simplicity are the main pillars of this brand.
“For the launch of their new product, a reusable bottle, we had the challenge of creating a video to show the potential of this brand and the particularities of the product like the fact the product uses a silicone grip technology to grip shiny surfaces instead of adhesives or suction cups.”
Watch the process reel:
Client: Tooletries
Production: TAVO Studio
Director: TAVO Studio
Designer/animator: Tavo Ponce, Juan Linera, David Pastor
3D simulation: Ruye Ruye
Producer: Beatriz Romero
Sound Design/Music: Echolab
Process reel music: Nuva Sound