CDs Chris Bahry, Alexandre Torres and the Tendril crew help Canada’s Space Channel go beyond their core demo of young men in search a broader (read female) audience with a stunning set of macro-world IDs.

“The intention with these [IDs] was to keep things mysterious and sci-fi, but light-filled and colorful, with one foot firmly planted in the real world.”

“Technically speaking, there were a number of hurdles to the project. Rigging the spider web to respond to the movements of the spider in a natural way was one.

“When it came to rendering the Spider ID, we experimented with Corona Render engine. It’s a real challenge to experiment with new software in production and in this case a fine web with very shallow-focus and heavy depth of field in addition to lots of glossy refraction was a hardcore test of its capabilities. We used a custom-mapped bokeh kernel that gave us some really nice results!

“Another big challenge was the soft-body collision dynamics as well as the bio-luminescence for the Eggs ID. With refractive objects there’s nowhere to hide the intersections so the sim had to be very precise.

“To achieve the effect we created a P-flow rig that attached particles at each vertex of a sphere to create a convex hull for a particle-based softbody dynamics simulation.

For the Iron ID, the challenge was shooting the iron-filings live and making them move in interesting ways. Getting the filings to stay inside our stencil shape without getting constantly sucked up by the magnets or blown away was painstaking detail work.

“We deployed a variety of software packages to create the IDs including usual 3dsmax, Zbrush, Nuke, Vray, the Corona Render Engine, and the Sony Alpha7s with a Shogun recorder for the Iron ID.”

Client:
Bell Media Space Channel

Client CD:
Mike Stanley

Production Company:
Tendril

Creative Directors:
Chris Bahry and Alexandre Torres

Executive Producer:
Kate Bate

Producers:
Anne Deslauriers, Leah Wesolowski

Music and Sound Design:
John Black of CypherAudio
“Neon Spider”:

Editor:
Steve Manz

Concept Art:
Rodolfo Perisse Rocha

Art Direction:
Alexandre Torres, Leo Mateus

Modeling:
Victor Hugo Dias de Sousa, Marcelo Alves de Souza

Additional Modeling:
Vini Nascimento

Rigging:
Clovis Gay

Animation and Web Dynamics:
Marcin Porebski

Look Dev, Lighting, Textures, and Render:
Marcelo Alves de Souza

Technical Director:
Ben Pilgrim

Compositing:
Chris Bahry
“Space Projector”:
Art Direction:
Alexandre Torres, Chris Bahry
Modelling and Design:
Alexandre Torres, Vini Nascimento, Rowan Simpson, Marcin Porebski, Christian Hecht

Technical Director:
Ben Pilgrim

Animation:
Marcin Porebski

Lighting, Render, Textures:
Brad Husband
ParticleFX / UI / Hologram:
Gabriel Rocha

Decal Textures:
Steven Hollman

Compositing:
Brad Husband, Chris Bahry

Editor:
Steve Manz
“Space Eggs”:

Art Direction:
Chris Bahry, Leo Mateus

Look Dev, Animation, Rigging, FX:
Will Sharkey

Textures:
Will Sharkey, Alasgar Hasanov

Lighting, Render:
Alasgar Hasanov

Compositing:
Alasgar Hasanov, Chris Bahry

Editor:
Steve Manz
“Iron Pink and Blue”:

Live Action and Art Direction:
Chris Bahry and Leo Mateus

Compositing:
Chris Bahry and Leo Mateus

Editor:
Jackie Roda