From the team at Builders Club in London: “We were brought on by Nike to contribute to their 50th-anniversary celebrations. The campaign we were focusing on, titled SU22, was the ultimate opportunity to champion timeless stories of Nike’s past to power the future 50. [Watch]
The design and motion team at Bliss in Barcelona team with Spanish directing trio MANSON and Agency AKQA for a loose and low-tech look at key moments in Nike history for the brand’s 50th anniversary. [Watch]
CD Kota Iguchi and his Tokyo creative collective CEKAI extend their relationship with Nike to the outdoors with this spectacular animated billboard perched above the Shinjuku area of Tokyo to mark Air Max Day 2022 on March 26. [Watch]
Copenhagen director/designer Kasper Nyman, who dropped this striking film for Noko eclectic bikes last year, combines his CG and graphic talents again in this fresh new R&D work looking at “sustainable practices meeting radical design.” [Watch]
From the team at Rudo in Buenos Aires: “When Nike proposed us to work on this piece with three artists, we loved the idea – we were very lucky to work with Camille Brountin, Jesica Bianchi, and Soojin Chae. [Watch]
Stink director Felix Brady and the VFX crew at The Mill London create a ninety-second manifesto for Nike “focused on uniting football players and helping them to realize their collective power to create a new version of the game.” [Watch]
