McDonalds Libros Influencers REINO | STASH MAGAZINE

REINO Buenos Aires Plays it By the Book for McDonald’s Latin America

Agustín Torre and Andrés Álvarez, the director/co-founder duo heading up Buenos Aires animation studio REINO, deliver a joyful ode to the pleasures of reading in this spirited spot for McDonald’s airing across Latin America. [Watch]

McDonalds Imaginary Iggy Bert & Bertie Framestore | STASH MAGAZINE

McDonald’s UK “Imaginary Iggy” by Bert & Bertie and Framestore

Working with Object & Animal directing duo Bert & Bertie, the Framestore creature crew ramp up the furry charm of an imaginary friend named Iggy in this holiday tear-trigger for McDonald’s UK thru Leo Burnett. [Watch]

McDonalds "Inner Child" by Againstallodds and Passion Pictures | STASH MAGAZINE

McDonalds “Inner Child” by Againstallodds

Firmly grasping your tear duct triggers with both hands, Swedish directing team againstallodds return to the holiday season with a heart-tugging CG narrative for McDonalds via Passion Pictures and Leo Burnett. [Watch]

Egg McMuffin by Matthieu Braccini (Director’s Cut)

Paris motion designer Matthieu Braccini recently created 15 tasty GIFs to promote Mcdonalds’ Egg McMuffin for TBWA then assembled all his visual experiments for the project into the planet’s most poetic interpretation of a breakfast sandwich. [Watch]

McDonalds Car Free Day | STASH MAGAZINE

How to Drive-thru McDonalds on World Car Free Day

According to McDonald’s, 70 percent of their U.S. sales come from drive-thru windows. So how does such a vehicle-dependent restaurant go about embracing a pro-green initiative like World Car Free Day? [Watch]

McDonalds Frog | STASH MAGAZINE

McDonalds “Enjoy the Now”

Passion Paris directing duo Timekeepers (aka Stephane Montel and Raoul Barbet) launch their animation studio Capsule with the yearnings of reincarnated fast food lovers in this spot for McDonald’s Switzerland. [Watch]