Despite virus-induced production setbacks in 2020, the universe of advertising VFX continued to expand with young studios vying with venerable post facilities for the chance to create the fun and emotion of new branded realities. [Watch]
The campaign for Microsoft’s new Xbox Series X and Series S consoles bolts out of the gate with this visceral adventure called “Us Dreamers” from Reset director Ian Pons Jewell thru 215 McCann, with MPC’s VFX crew handling the heavy lifting. [Watch]
Working through Smuggler and 215 McCann, directors Patrick Clair, Raoul Marks and the Antibody crew in Sydney invite you to try on the Master Chief’s Mjolnir armor in this ambitious and atmospheric launch spot for the latest edition of the Halo franchise. [Watch]
Producer Sam Bourner at UK animation and illustration studio Persistent Peril: “We were honored to help tell the story of Elizabeth Garcia, a 9-year-old leukemia survivor (and serious hip hop fan), depicting her fight against leukemia as a dance battle. [Watch]
With global food delivery wars amplified by the pandemic lockdown, McCann recruits Snoop Dogg and his entourage (including Riff Raff director François Rousselet and the MPC VFX team) to fortify Just Eat’s new campaign. [Watch]
The intimate bond between a dog and his owner takes on a poetic and sculptural air in this low-key animated work based on illustrations by artist Dane Khy thru London studio Coffee & TV for UK animal welfare charity Mayhew. [Watch]
