From the team at Aggressive: “Can health tech be cool? Hell yeah! For health tech giant Athenahealth’s reimagined brand, we mixed live-action, CG, and stop-motion to create the many elements of a campaign including spots, social, print, OOH, and everything in-between.” [Watch]
Category 3D Style, Animation, Brand film, CG, Stop Motion, The Inbox · Tags Aggressive, Alex Mikhaylov, Alex Topaller, Athena Healthcare, Colossus, Dan Shapiro, Loop, Massive Music, Max Chelyadnikov
Creative directors Alex Mikhailov and Max Chelyadnikov at Loop: “The next piece in our ongoing collaboration with Adidas, this time for the new Harden shoe line.” [Watch]
Posted
on January 10, 2022
From the team at Loop in Moscow: “Another collaboration with Adidas, this time for the brand new Dame 8 shoe line. [Watch]
Category 3D Style, Advertising, Animation, Brand film, CG, The Inbox · Tags Adidas, Alex Mikhaylov, Loop, Max Chelyadnikov, Upperline, Zelig Sound
Posted
on November 8, 2021
From the team at Loop in Moscow: “Working closely with the head creative team at Adidas, we created a dynamic, detailed, and design-driven spot that celebrates the release of the new Trae Young 1 sneaker line.” [Watch]
Posted
on February 22, 2021
Max Chelyadnikov, EP/CD at Loop in Moscow: “For Döcke, one of Russia’s leading suppliers of building materials for housing construction, we came up with a concept of advertising the products using visual techniques that are more common for cutting edge phones, sports cars, sneakers, and cosmetics. [Watch]
Moscow CG masters Loop transform two TV commercials for Russian house manufacturer Terem into riveting, art-driven films marking the company’s 10th anniversary and highlighting possibilities for customization. [Watch]