Tonic DNA Grants “Paulo’s Wish” in IGA Holiday spot

Following up on 2023’s IGA holiday heartwarmer Mr. Beaver, Montreal’s Tonic DNA studio delivers another ambitious character-driven tale with this year’s film capturing the power of cooking to transcend family conflicts. [Watch]

The Rec Room The Claw Game Joachim Back The Vanity | STASH MAGAZINE

Director Joachim Back and The Vanity Play the “Claw Game”

Toronto VFX and post house The Vanity (whose best work we track here), supplies the visual fun in this spot directed by Oscar-winner Joachim Back thru Partners Film and agency Broken Heart Love Affair for The Rec Room. [Watch]

IGA The Trophy Christmas Film Mathematic | STASH MAGAZINE

IGA “The Trophy” Christmas Film by Mathematic

The creative and production teams behind IGA’s standout 2019 holiday film “Inseparables” regroup for another animated heartwarmer for the grocery chain, this time fusing food, family, and hockey into a very Canadian tale. [Watch]