In their latest work for Swiss athletics brand On Running, London studio Builders Club (whose best work we track here) intro the Cloudsurfer 2 trainer as part of the label’s spring/summer 2025 Soft Wins campaign. [Watch]
In this surgical hybrid of live-action and pristine CG, the team at Builders Club in London showcases a $50K+ Hublot watch with a secret ingredient: recycled sports gear from men’s tennis deity Novak Djokovic. [Watch]
The welcome trend of entertaining process reels continues with this riveting look at the CG experiments behind Ditroit’s latest work for Hublot, a showcase for the brand’s collab with British designer Samuel Ross and his studio SR_A. [Watch]
In their latest collaboration with Swiss luxury watch brand Hublot, CD Salvatore Giuntathe and the motion crew at Ditroit in Milan embrace their 3D design and rendering OCD and crank the hyper-detail dial up to 11. [Watch]
Following on the recent CG explorations of Martina Stifinger and Wes Cockx, directors Alexa Sirbu and Lukas Vojir at XK studio in London release two intriguing visual experiments called “Kinetic clay” and “AGI Lands” for Google Deepmind. [Watch]
In their latest work for Bang & Olufsen, FutureDeluxe team with the luxury audio pioneers’ in-house design and marketing crew for a stirring campaign film teasing the brand’s new Ferrari collection. [Watch]
