The 10-episode Netflix series “We the People” makes brilliant use of animation and music in its quest to engage teens in the US civic and political processes. For example, Buck and Adam Lambert counting us through the Bill of Rights. [Watch]
From the release: Continuing its strong growth over the last decade, global creative company BUCK has opened an office in Amsterdam to build new relationships with European talent, brand, and creative partners and unlock around-the-clock strategy, ideation, design, and delivery for marketing, advertising, brand development, and original content creation across media and screens of all sizes. [Watch]
Buck: “We partnered with AJF in Melbourne to evolve a series of fun stories for Yoplait that saw a cunning crew of fruity creatures get in all sorts of mischief. [Watch]
Buck follows up their standout Mailchimp “Anthem” spot with another blend of loose illustrative style and intriguing transitions for the Atlanta-based marketing platform’s new philanthropic initiative Big Change Starts Small. [Watch]
Buck: “We’ve spent the better part of a year developing a design system for our streaming pals at Hulu. Used for everything from spots to conferences to internal comms, this clean, modular system is designed to tell character-driven stories that add a little spice to data visualizations.” [Watch]
Pandemic or not, and no matter the genre or tone of the project – in 2020 characters remained the single most reliable way to ensure an audience’s emotional engagement with your work. [Watch]
