Channel 4 marks the new season of its culinary phenomenon The Great British Bake Off with this pseudo-psychedelic spot directed by Bonnie Taylor Forsyth at Nexus with Sydney’s Mighty Nice handling the animation. [Watch]
The long history of innovative Channel 4 branding reached an apex of sorts this week with the release of five detail-packed broadcast IDs assembled from 25 looping scenes created by 17 independent creatives, artists, and filmmakers. [Watch]
UK broadcaster Channel 4 marks the 40th anniversary of both the network and Raymond Briggs’ instant classic Christmas special The Snowman with a sweet holiday ID featuring characters from the original program and its sequel. [Watch]
The creative team responsible for the brilliant “We’re the Superhumans” Paralympics spot (Blink director Dougal Wilson, MPC, and 4creative) are back with a set of standout IDs for Channel 4. [Watch]
Blink director Dougal Wilson crafts a potentially disastrous brief into an uplifting and emotional joy with his fearless musical treatment of Channel 4’s campaign for the 2016 Rio Paralympics with MPC providing VFX across 144 shots, including extensive crowd replication and creation of the new Rio stadium in CG. [Watch]
4creative, the in-house creative agency for all Channel 4’s brands, just posted a series of riveting and insightful compilations from the broadcaster’s excellent Self Portraits series featuring interviews with top directors and actors revealing their influences and favorite filmmaking moments. [Watch]
