Powered by Arnold Worldwide’s snappy copy read at lightning-speed, these three smart, stop-motion Solar City spots from Tronco directors Becho Lo Bianco and Mariano Bergara (aka Can Can Club) thru 1stAveMachine, drive home the ridiculous complexity of powering the planet with fossil fuels vs the sun. [Watch]
1stavemachine and Mother London focus attention on the global water crisis with a spectacular spiral zoetrope directed by Tim Brown and 1stave’s resident master of physical magic Bob Partington for the ongoing partnership of Stella Artois and Matt Damon’s Water.org. [Watch]
The crowded Rube Goldberg-inspired video genre gets a much-needed kick in the funny bone from 1stAveMachine director (and Rube Goldberg specialist) Bob Partington who, over the course of six and half weeks, employs molasses, a turtle, melting Popsicles and sprouting grass to create “Slow-Berg.” [Watch]
From the release: Award-winning mixed media production company 1stAveMachine has established its European footprint by opening the doors to its dedicated London office, which will house its own set of UK-based directors and talent. Leading the charge at the new London operation is managing director/executive producer Isabella Parish, an animation/production vet who spent well over […] [Watch]
If we leave aside the question of whether an “honest and fair” phone company is even a possibility, this new spot from the recent Koodo campaign thru new Toronto agency Camp Jefferson packs lots of bonkers multimedia into 30 seconds. [Watch]
1stAveMachine remixes Gatorade’s 1991 feel-good classic “Be Like Mike” spot with tasty layers of rotoscoping and graphics for TBWA\Chiat\Day. [Watch]
