Reel of the Month Club (Dec. 2024): Coat of Arms
December 21, 2024
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New Back Market Branding Brings Circularity to Life
Back Market’s in-house agency partners with Vienna’s Studio Herrström and Toronto motion house Vucko to rethink the brand’s visual identity. [Watch]
Ambient Press Adds Plenty of Character to “God Bless Bitcoin” Documentary
After 18 months of production, director/CD Jake Wegesin, who launched animation studio Ambient Press in 2022, just completed 16+ minutes of snappy 3D content for New Roots Films’ feature documentary God Bless Bitcoin. [Watch]
David Lawson and The Mill Let Loose With VALORANT “Incursions” Console Trailer
Mill+ director David Lawson gives Stash fans exclusive insights into the creative and technical challenges of his latest 3D game trailer and considers how the genre has evolved over the last five years. [Watch]
Fallen Ukrainian Athletes Honored at Paris 2024 Olympics in “The Revived” Short Film
Tektite, a German studio specializing in AI production for brands and advertising, teams with agency TEAMBBDO to create “The Revived”, a tribute to Ukrainian athletes killed defending their country in the war with Russia. [Watch]
Sam Gainsborough Shops Co-op and Keeps “The Receipt”
Blinkink director Sam Gainsborough reteams with animator Andy Biddle on this innovative spot for British retailer Co-op thru agency VCCP, printing 900 2D frames onto individual shop receipts and then animating them in stop-motion. [Watch]
Studio Birthplace Sees the Forest and the Trees in Canopy’s Pack4Good Spot
Continuing their quest to raise awareness of global issues, Studio Birthplace leverage their narrative and VFX talents to help environmental non-profit Canopy sound the alarm that 3.1 billion trees are cut each year for paper packaging. [Watch]
