Inspired by the observation that ARTE gathers and curates all of Europe’s culture, London’s Superunion developed a brand idea and broadcast package positioning the Franco-German television network as Europe’s cultural magnet. [Watch]
Death and dismemberment don’t rank high on the list of confectionery ad strategies but in the hands of Wieden+Kennedy São Paulo and the animation crew at LOBO, the macabre melts into the ridiculous and that is a welcome thing. [Watch]
Nick Hopkins, CD at Chicago animation studio Run, Kick, Shout: “The goal with this campaign was a simple one: let people know just how widely accepted PayPal is. [Watch]
Partizan director Antoine Bardou-Jacquet and the Framestore VFX crew in London create a mad 60-second rush of coin-operated wonder for UK business lender Funding Circle. [Watch]
Lightfarm Studios: “In its campaign to promote its newest line of helmets, Honda decided to make a 100% 3D film, developed by Lightfarm at the invitation of Y&R. [Watch]
UK interiors brand Buster + Punch sell starkly beautiful products (from drawer pulls to motorcycles) and now they have a full CG promo film to match, courtesy of London creative force weareseventeen. [Watch]
