Polymath Motion Rebrands Studio as OddBeast
September 17, 2024
Behold the intergalactic reinvention of the running shoe as imagined by Blacklist, Tendril, and an international crew of A-team freelancers for Nike’s launch of the LunarEpic Flyknit. [Watch]
Mixing CG and cel animation, ECD Jonathan Notaro and the Brand New School crew draw inspiration from lacrosse’s Native American origins for this dynamic promo for Nike’s Huarache V Creator cleats. [Watch]
Thirty crew, 12 weeks, six sets, plus hundreds of 3D-printed and hand-painted miniature characters culminate in director Yves Geleyn‘s intricate new stop-motion Happy Meal clip shot on Hornet’s stage in Brooklyn for McDonalds thru Leo Burnett UK. [Watch]
Director/video artist Kevin McGloughlin expands on the “Digi-Cut” animation and compositing experiments he deployed in his 2015 film portrait of his father called “Architect,” constructing a fluid visual cacophony for “End Of The Trail” from Dublin’s Marcus Lambkin, aka Shit Robot. [Watch]
Tokyo-based director Alessandro Pacciani travels to Shanghai to capture BMW’s M4 then conjures 90 seconds of vehicular adrenaline called “Factory Trailer” with the help of editor Marco Battiloro and the VFX skills of Warsaw post house Juice. [Watch]
Director/animator Fraser Davidson at London animation boutique Cub Studio and English rapper/comedian/actor Doc Brown release a handy animated guide to the deep psychological challenges of dealing with tea people. REAL tea people. [Watch]
Barcelona creative studio Cómodo celebrate the opening of the 2016 Promax Europe event in their home town by breaking out a spectrum of styles and techniques in a rollicking “Recognition of the hours of creativity and toil, to the love and passion that we all pour into each project.” [Watch]
With a brief to capture the high quality of Sony Action Cam’s slow-motion, Amsterdam director/artist duo Lernert Engleberts and Sander Plug turn to what they call the epitome of slow, “The camera is so simple to use that it could even be used by a turtle, which is how the concept came about.” [Watch]
Stash fans, submit your sweetest style-heavy projects (including lifestyle, fashion and beauty work for the travel, hotel, food, drink and automobile industries) to the Berlin fashion Film Festival before March 21, 2016 and score an exclusive 20% discount.
[Watch]
Twenty three seconds of 3D character freshness called “Dino Tennis” from character specialists Monkey Tennis Animation Studio, aka director/3D artist Mikkel Okholm, character designer/art director Frederik Storm, and writer/director/3D artist David Crisp. [Watch]
Behold, the making of the planet’s first interactive 360° mockumentary, a silly/surreal experience called “The Future of Music” written and directed by London-designer-turned-director Greg Barth for Belgian online electronic music platform Hello Play!. [Watch]
Extraordinary new in-house animated short from Nerdo creative studio in Turin, Italy – a free and fluid interpretation of the poem “Beer,” one of many insightful and frightful odes to alcohol by Charles Bukowski. [Watch]
London design studio Art&Graft step up with a 30-second blast of 3D abstraction and typography for the animated title sequence fronting AMV BBDO’s new creative showcase event titled Gunpowder, a curated screening of work across music videos, content, experiential and short films. [Watch]
Blinkink director Greg Barth corals the 3D printing talents of the master modelers at Propshop and the VFX chops of Framestore for a series of complex stop-motion/CG spots for Lenovo’s ‘Goodweird’ campaign thru agency MullenLowe. [Watch]
