Reel of the Month Club (Dec. 2024): Coat of Arms
December 21, 2024
Executive Creative Director Ben Smith and The Mill crew take the CG tableau technique to a new level in this spot for the United States Marine Corps, cramming pivotal historical battles with grit and painstaking detail. [Watch]
Director Joe Ball and the Psyop LA crew combine streamlined design, an upscale palette, and clever light-driven transitions
to put a human face on the wealth management services available thru Citibank’s Citigold product. [Watch]
Lobo directors Mateus de Paula Santos and Fábio Acorsi leverage poetic copy from Brazilian agency F/Nazca Saatchi & Saatchi
into a moody abstraction of spectral geometry for the Leica M Monochrom, billed as the first digital black-and-white camera.
[Watch]
Adult Swim reinvigorates the exquisite corpse genre with a three-minute avalanche of style and action featuring the talents of 28 animators and centered on TOM 5.0 the current host of Toonami, the channel’s adult animation block. [Watch]
Barcelona creative director and motion designer Abel Reverter takes on the colour red in the second film from CNN’s Colorscope series, admitting: “The bar was set super high after the amazing job Moth Studio made on the first piece.” [Watch]
Brazilian animator Antonio Vicentini is the latest in a string of intrepid motion talent to tackle a visual interpretation of the wisdom and social insights UK philosopher and The School of Life founder Alain de Botton. [Watch]
Turns out life inside a Virgin Media fibre optic connection is just one big rampaging extravaganza of characters and chaos – according to Rogue director Sam Brown and the VFX crew at The Mill in London. [Watch]
Vancouver director/animator Eoin Duffy explains his views on the announced cuts to public broadcasting in the US (PBS, NPR, etc.) with this thoughtful visual essay. [Watch]
Rendering modern phone-zombie masses in the style of early 1930s cartoons, London director/animator Steve Cutts creates a stark contrast between form and tone in his interpretation of Moby’s ode to the dangers of the always-connected life. [Watch]
They weren’t the first virtual animated band but they were the coolest. Sorry, ARE the coolest. After seven years, 2D, Murdoc Niccals, Noodle and Russel Hobbs (aka Gorillaz) are back with a new album and most importantly a new video. [Watch]
Careful writing and pristine production make these introspective short films worth a peek as London experiential studio UVA reveals the thoughts, processes, and inspiration behind a selection of recent work. [Watch]
Strange Beast director I Saw John First (aka London’s John Christian) packs 2D animation, live action, 3D and a fair dose of ruff rotoscoping into this cascade of visual chaos for the Mr Jukes track “Angels / Your Love.” [Watch]
Connecting emotionally with viewers is important for all brands but especially for charities, a mission that gets harder every year as the rising tempest of modern media pounds our senses with horrors and half-truths. [Watch]
The new CBC series “Anne,” revisits the most popular Canadian narrative of all time “Anne of Green Gables,” and opens with a sequence of striking vignettes created by a US studio (Imaginary Forces) based on the work of a US artist (Brad Kunkle). Hmm. [Watch]
