The New Zealand edition of Semi-Permanent 2018 launched in Auckland this summer with refreshingly light-hearted titles directed by Marc Smith out of MPC Creative in New York with support from the MPC crew in Bangalore. Marc Smith: “There was a literal meaning that I wanted to create a sequence with levity - a fun and lively character piece and a wild spectrum of enthusiasm and emotion. "It was a chance to follow my own advice: not to take myself too seriously and fall in love with design all over again, specifically character work, which is something I adore.” “I made a curated playlist for the animation team so they would understand the tone I wanted to achieve. I even acted out all the scenes personally, so that they had a clear reference.”   Client: Semi Permanent (Auckland) Director: Simon Velvin Production: MPC Creative Director: Marc Smith Executive Producer: Nick Haynes Producers: Lindsey Krehel & Chris Connolly Bangalore Line Producer: Sanchit Soi Bangalore Production Coordinator: Salil Thapa Storyboards/illustrations: Roger Hom, Tyler Gibb Motion Design: Adam Rozanski CG Lead/VFX Supervisor: Chris Bernier Bangalore CG Supervisor: Mark Robinson Modeling: Jemmy Molero Rigging: Wesley Schneider Animation: Mike Lombardo, Grae Revell, Madeline Jackson, Jacob Fradkin, D. Venkatesan, Shiny Rajan, Debasish Raha Lighting/lookdev: Chris Bernier, Roberto Maki, Lucy Choi, Vadim Turchin, Chris Ribar, Francisco Fraga, Monica Manalo, Ashley Yee, Mike Lombardo FX: Helen Kwok 2D Lead: Tobey Lindbäck Bangalore 2D supervisor: Rashabh Bhutani Compositors - Tobey Lindbäck, Giulia Bartra, Renato Carone, Mazyar Sharifian, Abhilash Aravindakshan, Dilshad Alam, Rajinikanth R., Geetesh Tari, Yashvardham Jain Music/sound: Nylon Studios Creative Director/Composer: Zac Colwell Sound Designer: Stuart St Vincent Welch, Dave Robertson    

MPC Opens Semi-Permanent 2018 in Auckland

The New Zealand edition of Semi-Permanent 2018 launched in Auckland this summer with refreshingly light-hearted titles directed by Marc Smith out of MPC Creative in New York with support from the MPC crew in Bangalore. [Watch]

“Airbnb Cycling Experiences” by Illo

Timed for release with the Tour de France race, the crew at Illo in Turin, Italy designed this jaunty explainer to share some numbers about the growth and importance of cycling experiences among Airbnb members. [Watch]

ESPN Youth Idents by State Design animation | STASH MAGAZINE

ESPN “Youth Idents” by STATE

STATE: “What do you do when you’re given carte-blanche to do whatever the hell you want? We took the money and ran. Specifically, to some seedy back-alleys in Bangkok. Such fun times… [Watch]

Hey Google, tell me something good animated film | STASH MAGAZINE

“Hey Google, Tell Me Something Good”

Ryan Burke, creative producer at Google’s Creative Lab: “These days we’re consuming more news than ever, and sometimes, it can feel like there are only problems out there. But the fact is, there is a plethora of good news happening. [Watch]

FOX Deep State opening Titles Mmmultiply | STASH MAGAZINE

Mmmultiply Enters the “Deep State” for FOX

London branding/ad agency Mmmultiply merge their collective paranoia with a brilliant take on lyrics from Talking Heads’ “Once in a Lifetime” to create these twitchy and beautifully stylized titles for FOX’s new spy series “Deep State.” [Watch]

De La Soul Whoodeeni Feat 2 Chainz 1 month agoMore Kristian Mercado Figueroa music video | STASH MAGAZINE

De La Soul “Whoodeeni Feat 2 Chainz” by Kristian Mercado

Inspired by vinyl toys and afro-futurism, New York director Kristian Mercado enlists Buenos Aires studio DeTuco to conjure a tripped out 2D/3D animated adventure for venerable American hip hop trio De La Soul. [Watch]

IBM Think Conference - Motion Branding Reel by Foam | STASH MAGAZINE

IBM Think Conference: Motion Branding Reel

IBM’s inaugural Think conference hit Vegas earlier this year complete with this ambitious, flexible, and beautiful branding scheme created by Athletics NYC and foam Studio, the commercial arm of Berlin’s Zeitguised. [Watch]

Say Hello to the “Maneki-neko Collection”

The maneki-neko, aka the Japanese fortune cat, gets a frenetic overhaul by 26 artists in 26 seconds in this smile-inducing project put together by Moscow animation studio Petrick. [Watch]

Japan Media Arts Festival animated intro | STASH MAGAZINE

Japan Media Arts Festival Promo by Kohei Yoshino

In June 2017 Stash published the trailer for “Float,” a brilliant and enigmatic CG fantasy/adventure directed by Kohei Yoshino with music by Haruna Karasuda. Now the duo is back with this fluid and whimsical work for the Japan Media Arts Festival. [Watch]

Max Cooper Rule 110 by Raven Kwok music video | STASH MAGAZINE

Max Cooper “Rule 110” Music Video by Raven Kwok

Animator/programmer Raven Kwok’s talents for generative visuals and processing algorithms prove a perfect compliment for musician/scientist Max Cooper’s track “Rule 110” which attempts “to visualize a Turing-complete machine.” [Watch]

Nike KD 11 VFX commercial by Korb | STASH MAGAZINE

Korb Bounces Around the Nike KD XI (Director’s Cut)

From their base in Vilnius, Lithuania, CG masters Korb continue to create stylish, intriguing, and often witty visuals for an array of international brands, like this latest project highlighting the kinetic talents of Nike’s Zoom KD XI basketball shoe. [Watch]

Kendrick Lamar Sza All the Stars | STASH MAGAZINE

Best Visual Effects at the 2018 MTV VMAs Goes to…

… Kendrick Lamar & SZA “All The Stars” directed by Dave Meyers and The Little Homies with BUF, the pioneering Paris VFX house with credits on everything from “The Matrix” to “Blade Runner 2049,” handling the digital duties. [Watch]

XFCTR Caterpillar Motion Megan Palero | STASH MAGAZINE

XFCTR “Caterpillar Motion” by Megan Palero

Megan Palero, a motion designer/animator based in the Philippines, crafts a complex geometric world populated with surreal and gentle characters in this dreamy music video for “Caterpillar Motion” by Philadelphia rapper/producer Sudo Williams. [Watch]

EMUNAH by DOMCAKE animated CG short film | STASH MAGAZINE

“EMUNAH” by Sang Hyoun Han

A finalist at the 2018 Student Academy Awards, “EMUNAH” is an intense full-CG film about the dystopian results of creating a supreme artificial intelligence – directed and scored by Sang Hyoun Han (aka DOMCAKE) at SVA. [Watch]