South Korean motion designer Danbi Kwak makes her Stash debut with this snappy CG passion project, a spec promo for the venerable Indian brand Nag Champa and the power of its incense products to sooth the mind and body.

Danbi Kwak: “Nag Champa, a globally beloved fragrance born in Mumbai in 1964, is a brand that recreates the traditional Indian incense sticks once enjoyed exclusively by the upper classes of medieval India.

“Widely used in yoga and meditation, it’s cherished globally for its calming effects on the mind and body. I wanted to capture a story about rediscovering the balance between work and rest through Nag Champa.”
 
 

 
Director/animator: Danbi Kwak

Music: Magiksolo “Aeron”

Toolkit: Cinema 4D, Octane Render, After Effects, Premiere Pro, Photoshop, Illustrator