The mystery of how supermarket checkout scanners work is finally revealed in this impossibly cute Christmas spot for Swiss supermarket Migros with directors Kyra & Constanin and Passion handling animation duties.

From Passion: “A co-production between Passion and Stories AG, this year’s Christmas film for Migros is a heartwarming tale that captures the real spirit of Christmas, friendship.

“A mix of live action and CG animation, the film was co-directed by Ben Liam Jones (StrangeLove) and Kyra & Constanin (Passion).”
 

Client: Migros
Agency: Wirz Werbung AG
Production: Stories AG
Animation: Passion Animation
Directors: Ben Liam Jones (StrangeLove) and Kyra & Constanin (Passion)
Post: Rushes