Hulu Design System Compilation by Buck

Buck: “We’ve spent the better part of a year developing a design system for our streaming pals at Hulu. Used for everything from spots to conferences to internal comms, this clean, modular system is designed to tell character-driven stories that add a little spice to data visualizations.

“The 3D sets provide a space for the Hulu characters to play in. Interactions between the 2D and 3D elements are peppered throughout to help the characters feel integrated into the space.”
 
Hulu Design System Compilation by Buck | STASH MAGAZINE

Hulu Design System Compilation by Buck | STASH MAGAZINE

Hulu Design System Compilation by Buck | STASH MAGAZINE

Hulu Design System Compilation by Buck | STASH MAGAZINE

Client: Hulu

Production: Buck
Director: Buck

“Comfort”, “Convenience and Convert”, “AdWeek”, “Generation Stream”
Executive Creative Director: Gareth O’Brien
Creative Director: Lucas Brooking
Executive Producer: Erica Ford
Producer: Jordan Howes
Production Coordinator: Jess Fogarty
Art Director: Lucas Brooking, Glen Miralles, Sam Scopelliti
CG Lead: Elijah Akouri
Storyboard: Luke Saunders, Sam Scopelliti, Lara Lee
Design: James Boorman, Bernd Bousard, Lucas Brooking, Glen Miralles, Manon Sailly, Sam Scopelliti, Liz Smith, Derek Lau, Joao Lavieri, Lara Lee, Pete McDonald, Scarlett Starling, Samuel Van Ingen
2D Animation: James Boorman, Bernd Bousard, Lucas Brooking, Glen Miralles, William Pietsch, Aleksandar Saharovsky, Sam Scopelliti, Liz Smith, Michael Wilkinson, Manu Correa Soto, Derek Lau, Joao Lavieri, Jimmy Manton, Samuel Van Ingen, 3D Animation Aleksandar Saharovsky, Lawrence Wong
Modeling: Hugo Jackson, Tim Krakowiak, Bryce Pemberton, Manon Sailly, Chuong Vu, Greg Petchkovsky
Look Development: Hugo Jackson, Tim Krakowiak, Bryce Pemberton, Manon Sailly, Chuong Vu
Rigging: Manon Sailly
Lighting: Hugo Jackson, Chuong Vu
Compositing: Hugo Jackson, Fiona Lu, Chuong Vu

“Holiday”
Executive Producer: Luisa Murray
Creative Director: Steve Day
Art Director: Janice Ahn
Producer: Paul Winze, Leonard Shek
Design: Trey Holt, Felipe Contreras, Gunnar Pettersson, Sol Lee, Lina Yu, Ana Bernaus, Bruna Imai, Yasmina Vicente
Cel animation: Jake Armstrong, Arthur Metcalf, Lumi Chang
Animation/compositing: Zach Eastburg, Min Kim