Hooking Up with HPE’s “Blockchain”

Mill+ director Andres Eguiguren and The Mill CG crew help HPE make the case for applying blockchain technology to the transportation sector by combining the HPE logo with stylized vehicles from across the industry in this sleek, all-3D spot.

Director Andres Eguiguren acknowledges the vehicle designs were inspired by Scotland-based CG artist Chris LaBrooy.
 
HPE Blockchain spot by Mill+ | STASH MAGAZINE

HPE Blockchain spot by Mill+ | STASH MAGAZINE

HPE Blockchain spot by Mill+ | STASH MAGAZINE

Agency: Publicis NY
Producer: Lauren Schneidmuller

Production: Mill+
Director: Andres Eguiguren
Pitch Team: Alex Clark, Eve Grissinger

VFX Production: The Mill
Executive Producer: Christina Thompson
Producer: Tabitha Ozturk

VFX Creative: The Mill
2D Lead Artist: Siro Valente
3D Lead Artist: Yong Chan Kim
2D Artist: Corey Brown, Marco Baratto, Sohee Sohn, Urosh Otashevich
3D Artist: Carlos Sandoval, Constance Bensen, Gabriel Kim, Harlan Qiu, Joerg Volk, Krista Albert, Ryan Federman, Scott Denton, Scott McGinley, Tom Bardwell
Matte Painting: Ben Walant
Design: Chris Labrooy, Syd Fini, Sunil Pant

Color: The Mill
Colorist: Mikey Rossiter
Executive Producer: Rochelle Brown
Production Coordinator: Blake Rice