Harry Baker_Anchor | STASH MAGAZINE

Turning Milk Advertising “Inside Out”

UK mathematician turned champion slam poet Harry Baker provides the word flow behind this otherworldly spot created by Assembly in Auckland for New Zealand diary giant Anchor. [Watch]

Microsoft #MakeWhatsNext: Change the Odds | STASH MAGAZINE

Helping Change the Odds for Girls

Scores of inspirational spots were released this week for International Women’s Day, but few packed the emotional gut punch of this Microsoft work thru m:united/McCann with VFX from the NY and London teams of Framestore. [Watch]

The Mill O2 | STASH MAGAZINE

Prepare to “Follow the Rabbit” to O2

Outsider directors dom&nic and a CG creature crew of 20 at The Mill craft a photo-real rabbit worthy of its extreme close-up in this latest spot for UK mobile provider O2 thru agency VCCP. [Watch]

Mill_blackbird car rig | STASH MAGAZINE

The Mill Blackbird: Keeping Chevrolet’s Equinox a Secret

Take a quick look at how The Mill Blackbird, a fully adjustable car rig introduced last summer, allowed the Mill+ team to use a 100% CGI vehicle in the reveal spot for the 2018 Chevrolet Equinox and avoid early exposure of the actual vehicle. [Watch]

Steep Making of Ubisoft | STASH MAGAZINE

Behind the Scenes on Ubisoft’s “Steep. Create Your Ride”

Here’s how London VFX hot shop Analog conjured all the frosty magic in the “Create Your Ride” spot for Steep, Ubisoft’s open-world game, where players snowboard, ski, wing suit, or paraglide, through spectacular mountain terrain. [Watch]

Michael K. Williams Asks “Am I Typecast?”

An sharp script from Wieden & Kennedy and seamless 2D VFX work from The Mill powers this riveting Atlantic Magazine short from O Positive director David Shane starring four versions of Michael K. Williams discussing the perils and perqs of his career. [Watch]