LA-based directing twins, Adam and Nathan Freise team with veteran art director Ren Chen for a golf shoe glitch-fest in this 30-second blast of CG Style for adidas and their Codechaos Laceless Primeknit Boost. [Watch]
Filtering out the best from the torrent of worldwide commercial advertising is a definite slog but ultimately worthwhile because hidden in that relentless flow of mediocrity you will find gems worth snatching and savoring. [Watch]
3D motion design studio rfvisuals in Seoul, South Korea, combines motion capture of professional golfers with carefully executed cloth simulations to showcase the design and technically advanced fabrics of Callaway Apparel. [Watch]
We don’t know of any other best-of-year lists that recognize explainer videos but Stash has a definite soft spot for designers and animators with the skill set and patience required to distill complex ideas into engaging content. [Watch]
The latest CG motion experiment in Google’s Deepmind Visualizing AI series arrives courtesy of Novoto Studio in Berlin with their take on the idea that “everyone can participate in the festival of AI and drive positive impact in the world”. [Watch]
As directors and studios embrace the expanding creative freedom associated with producing titles and trailers for design-related events, the visual and emotional rewards have multiplied exponentially for both organizers and fans. [Watch]
