Films produced for online, social, and point-of-sale distribution have evolved beyond TV advertising’s second-class siblings into a marketer’s most flexible weapon for telling more complex and emotional brand stories. [Watch]
Director/designer Andrei Staruiala in Edinburgh, UK: “PDP London is an architecture practice with offices in London, Hong Kong and Madrid. The brief was to produce a manifesto animation that would cover the company’s values and work ethics. [Watch]
These films represent the ongoing golden age of CG and some of the most innovative designers and directors of what we call 3D Style – a genre Stash defines as a form of digital magic realism fueled by vigorous experimentation. [Watch]
The whimsical animation of BlinkInk director/designer Jack Brown combined with a laid-back VO by Australian singer-songwriter Angus Stone (aka Dope Lemon) keeps this spot light and airy while slipping in product and brand details. [Watch]
Logan Sprangers, digital and motion graphic artist in Los Angeles: “We, the Gods is a digital vignette reflecting on the relativity of our position in the cosmos influenced by the paintings of René Magritte and Remedios Varo and created with Cinema 4D, X-Particles, and Octane Render. [Watch]
Disguised as a Disney animated feature trailer, this holiday spot for German grocery retailer Edeka – by Anorak director Christopher Riggert and the animation/VFX team at The Mill – packs a powerful environmental message. [Watch]
