Prettybird director Tom Noakes pulls together five VFX and animation studios then pairs them with different literary genres to illustrate “the invisible magic that happens in our imaginations when we read” for Amazon Books thru Droga 5 London. [Watch]
From the team at Aixsponza in Munich, Germany: “Nike and game developer Psyonix have partnered to bring the new Nike Air Zoom Mercurial football boot into Psyonix’s Rocket League game following its debut in stores and on pitches around the world.” [Watch]
Working with designs by Berlin illustrator Viktoria Cichon, Strange Beast director Anna Ginsburg helps UK activist charity Fashion Revolution make the case that a living wage is not a luxury but a fundamental human right. [Watch]
Toby Castle-Smith, copywriter at TBWA\NEBOKO in Amsterdam: “It’s one of these campaigns where you throw something at the wall thinking it is going to get a few laughs and fall off, but it sticks and a few months later we’re on weekly calls with the wonderful people at Adult Swim, and it all starts to come to life.” [Watch]
ManvsMachine’s recent run of CG head-turners (see their Magnum and Mini spots) continues with this film for a portable speaker/handbag manufactured by luxury audio brand Bang & Olufsen and unveiled as a catwalk accessory at Balenciaga’s 51st couture show in Paris. [Watch]
From the team at Lightfarm Studios in Rio de Janeiro, Brazil: “For this project in partnership with the agency Kitchen Table for Adidas, the challenge was to create something stylized and original, with a mix of 3D and 2D techniques resembling [contemporary American artist] Hebru Brantley’s artwork. [Watch]
