Great character and color work here from Acme Filmworks directing duo (and recent Supinfocom grads) Burcu Sakur and Geoffrey Godet who craft a low key but uplifting advert/manifesto for Nature’s Path foods thru Vancouver agency Will Creative Inc. [Watch]
Meet Serap, a Nepalese Sherpa who’s led 28 expeditions to the summit of Everest and the captivating spokesman in this Doctor’s of the World spot from Mill+, Chemistry Creative and Publicis asking us all to help provide long term medical care to the survivors of Nepal’s devastating 2015 earthquakes. [Watch]
Hypnotically dense collage work from Not to Scale director Chris Curtis keeps you glued despite the dry-ish voice over of this summary of the The Internet of Things for Deloitte University Press, all with the goal of “Bringing a human touch to infographics, with people not pie charts.” [Watch]
Blinkink directors The Layzell Brothers (Matt and Paul), who first caught our attention back in 2011 with their mad holiday idents for E4 and then the insane “Future Travel” short for Cartoon Network, have fun with real security footage of shoplifters at Harvey Nichols to promote the UK retailer’s Rewards App. [Watch]
Nobody explains sports like animator/director/writer Fraser Davidson and the crew at Cub Studios in London. The breezy wit and rant-like pacing keep your interest even through the most arcane details while the vibrant palette and playful art direction help expand the visual appeal beyond hardcore sports fans. [Watch]
My interest in heavy metal music is minimal but a great story is a great story, especially when the hero overcomes severe, even ironic adversity. So it happened 67 years ago when a Birmingham welder (and future Black Sabbath guitarist) named Anthony Frank “Tony” Iommi lost two fingers to a metal stamping machine. [Watch]
