PlusOne consumer Segmentation | STASH MAGAZINE

PlusOne: Consumer Segmentation Project

Four of nine cool and concise branding films From design and animation studio PlusOne in Amsterdam: “An international sports brand approached us to collaborate on a visual identity and animations representing the different consumers they’re focussing on. [Watch]

Campbells soup Well Yes | STASH MAGAZINE

ManvsMachine: Campbell’s “Well Yes!” Director’s Cut

CG is a risky choice for food brands because the uncanny valley of edibles is deep and wide. ManvsMachine makes bridging that gap look easy, choreographing scores of photogrammetry-scanned ingredients into a frame-perfect spot for Campbell’s thru BBDO New York. [Watch]

Redeemer trailer | STASH MAGAZINE

Up Close and Personal with the Redeemer

Animation director Roy Nieterau and the crew at 3D animation studio Colorbleed in Utrecht, The Netherlands, show off their skills for creating gravitas and atmosphere in this announcement trailer for Redeemer, an action RPG from Gambitious. [Watch]

we believe in the power of love | STASH MAGAZINE

Nike #WeBelieveinThePowerOfLove

JN director Luca Finotti, whose clients include Armani, Dolce & Gabbana, and Givenchy, re-teams with fashion design star Riccardo Tisci in this glitchy, sensual and ultimately chaotic spot for Tisci’s sportswear collaboration with Nike called NikeLab x RT. [Watch]

Animography | STASH MAGAZINE

Type-36: New Animated Typeface from Animography

From Animography: Type-36 is a clean, capsule-like and geometric typeface. The animations are applied to the ExtraBold weight and are a highly customizable glitch style reveal. Control color, distortion and secondary elements to tailor Type-36 to your project. [Watch]

RVTS Sor PSA | STASH MAGAZINE

Hanne Berkaak: “The Boy Who Fell…”

The all-Scandinavian team of director/illustrator Hanne berkaak, animator My Eklund, and animation studio Mikrofilm unite to create a solemn but hopeful PSA for RVTS South, the Norwegian human resource development center for psychological trauma. [Watch]