Block Inc, Jack Dorsey’s tech conglomerate behind Cash App, Square, TIDAL, etc., just announced the launch of its in-house creative studio (called Creative Studio) with this one-minute exercise in upbeat CG motion design. [Watch]
Creative Director Oz Smith at Soma Studios in Melbourne, Australia: “We created a series of category idents for the MADC (Melbourne Advertising, Design + Creativity) awards and showcase around the theme ‘We can’t believe this is a job’.” [Watch]
The long history of innovative Channel 4 branding reached an apex of sorts this week with the release of five detail-packed broadcast IDs assembled from 25 looping scenes created by 17 independent creatives, artists, and filmmakers. [Watch]
Buckle up. The animation teams at Mathematic and their game-focused division Player II launch the latest edition of “The Crew” franchise for Ubisoft Ivory Tower with a lovingly rendered and fully energized film directed by Jehan Bouazza. [Watch]
First-time director Lucas Durkheim, who started at Paris prodco Eddy as a storyboard artist after graduating from Gobelins and CalArts, fuses 2D and 3D animation into a visceral rampage for Ubisoft’s Prince of Persia: The Lost Crown. [Watch]
Director/animator Jonathan Formento and his crew at jformento in London (who crafted this cozy spot for Simba last summer) move from the bedroom to the bathroom with an elegant/ethereal brand film for Australian faucet brand Sussex. [Watch]
