A series of striking spots showcasing four models of Nike football boots in prep for the 2018 FIFA World Cup in Russia – from the masters of such things: Munich 3D mavens Aixsponza. [Watch]
The last time we saw London 3D artists Alexa Sirbu and Lukas Vojir join forces the result was a splendid personal project called “flow/er.” With “Hook & Loop,” the duo apply their prodigious CG skills to a brand film for VELCRO® brand fasteners. [Watch]
Inspired by traditional Japanese watercolor techniques, Not to Scale directors Hello Savants craft a fluid tribute to the ingenuity and philosophies of ASICS founder Kihachiro Onitsuka on the company’s 100th anniversary. [Watch]
If a product film’s purpose is to spark desire in the viewer while revealing the product’s features and benefits, then this project by Amsterdam studio Ambassadors for Dutch bicycle maker VanMoof goes above and beyond. [Watch]
Holdframe is a new platform for the animation and motion design community offering a curated collection of project files to purchase for educational purposes from top designers and directors. [Watch]
From Buck: “For the launch of five classic shoes in perhaps the most classic colorway there is [white], we unlocked the gradient tool and blasted our screens with ramped colors. [Watch]
