Creative Director Oz Smith at Soma Studios in Melbourne, Australia: “We created a series of category idents for the MADC (Melbourne Advertising, Design + Creativity) awards and showcase around the theme ‘We can’t believe this is a job’.” [Watch]
The long history of innovative Channel 4 branding reached an apex of sorts this week with the release of five detail-packed broadcast IDs assembled from 25 looping scenes created by 17 independent creatives, artists, and filmmakers. [Watch]
First-time director Lucas Durkheim, who started at Paris prodco Eddy as a storyboard artist after graduating from Gobelins and CalArts, fuses 2D and 3D animation into a visceral rampage for Ubisoft’s Prince of Persia: The Lost Crown. [Watch]
From the team at Sydney motion/animation studio Never Sit Still: “Inspired by the recent move to our new studio, we made our very own animated exquisite corpse to celebrate the momentous occasion.” [Watch]
Director/animator Jonathan Formento and his crew at jformento in London (who crafted this cozy spot for Simba last summer) move from the bedroom to the bathroom with an elegant/ethereal brand film for Australian faucet brand Sussex. [Watch]
Glasgow director/AD Ross Sneddon just dropped us his newest labor of love, an epic 14-minute sci-fi short film exploring themes of isolation, loneliness, climate change, and the dangers of technology. [Watch]
