From the team at State in LA: “Our ‘Pitches are DEAD’ series features projects so good, they got rejected. These babies didn’t make the cut, but cheesy excuses didn’t stop us from creating badass artwork.” [Watch]
ECD Oriol Puig and the design/CG crew at Trizz in Barcelona sculpt carbon and luminescent lava into a dramatic product reveal film for US bike innovators Cannondale and their SuperSix EVO racing model. [Watch]
Director Tavo Ponce and his team at TAVO Studio in Madrid respond to a brief from Givenchy Paris to create the launch video for their TK-360 sneaker with the beguiling vision of a sci-fi manufacturing process. [Watch]
Despite boasting the longest list of VFX credits we’ve ever seen for a commercial, director Mark Jenkinson and The Mill crew keep narrative and emotion firmly in the foreground of NASCAR’s ambitious 75th anniversary film. [Watch]
The year of the rabbit will never be the same after this rampage of impossibly happy triple-threat bunnies created by CD Nicolas Lesaffre and the crew at Nikopicto in Hong Kong for HSBC’s PayMe mobile payment service. [Watch]
With an OCD-level of attention to lighting and rendering, art director Rui Figueiredo and his studio rfvisuals in South Korea elevate YSL’s Rouge Pur Couture lipstick into an objet d’art and a virtual icon of luxury. [Watch]
