How do you convince the shaving public that a single-bladed razor is not only worth a luxury price (up to $400) but is also a highly engineered, must-have objet d’art? The crew at PlayBack.design in Lithuania has a few beautiful ideas. [Watch]
Psyop directors Igor + Valentine (aka designer/animators Matt Smithson and David Stanfield) steer Lincoln in a softer direction with this languid work produced thru agency Hudson Rouge and featuring the unmistakable voice of Matthew McConaughey. [Watch]
In her first commission since signing with Nexus Studios, recent NFTS animation graduate Neeraja Raj helms an ambitious 90-second spot driving home the fact one in 10 people do not have easy access to clean drinking water. [Watch]
The centerpiece of a massive new campaign for Nestlé’s mega coffee brand, this sweeping and intricately detailed video by CG masters FutureDeluxe thru agencies McCann and Hogarth introduces the Casa Nespresso as the House of Gifting. [Watch]
Our prediction for Super Bowl LV: tears will flow… thanks to this Toyota work from Radical Media’s Tarsem Singh and the Framestore VFX crew recounting the incredible journey of Jessica Long from orphan amputee to Paralympian swimming champion. [Watch]
ECD Eric Lohman and the crew of animators and illustrators at The Furrow in Lexington, KY, partner with digital agency Grow to help Think With Google make an elegant and engaging case for “building fairness into your machine learning model.” [Watch]
